Blockbuster Total Access

Tuesday, December 05, 2006
Even though I've had my problems with Blockbuster, and swore them off, I decided to try them out one more time as I think the Total Access Plan is pretty compelling. In short, it works like Netflix, but I can go in and exchange my DVDs in store. I get a free in-store rental, and they ship the next DVD right away. In theory, you can get almost double the regular number of DVDs.

So far so good. It works without a hitch. The nice thing is that it is generally easier to get new DVDs from the store than online so you can use your in-store rentals to get the harder to get new releases and the online portion for everything else.

And now this. Blockbuster is opening up Total Access to all Netflix Customers. No need to sign up for Blockbuster Online, just need to have a Blockbuster in-store account. Pretty clever marketing ploy if you ask me.

3 comments:

susan said...

I know! Isn't it cool? I have something to watch all the time now.

Anonymous said...

That sounds tempting, and I am thinking about switching as well.

I was wondering how Blockbuster would turn their brick and mortar stores into their advantage over Netflix.

kte12 said...

Starting December 19, 2006, Blockbuster Total Access (online) is giving customers 1 free video game rental each month plus the first month is free.

Sign up at http://www.blockbuster.com/bbfamily
First month free with promo code 1557TA

Facts:

1. Offer changes to 2-week trial beginning Jan 15 2007. 3 movies out at a time. So, signup now !

2. Members can exchange online movies for free DVD rentals at their local Blockbuster (online mailer/movie will work like a coupon). Also, as soon as the online movies are exchanged at the store, the next movies in your que will ship as well. You essentially double the # of DVDs you can watch by returning them to the store (you can’t do this with Netflix).

3. Members will also receive 1 in store coupon every month for a free movie OR video game (even during free month).

4. Only pay $17.99 per month (3 out) after the 1st month or downgrade to the $14.99 (2 out) or $9.99 (1 out) plans.